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Towards zero fatal road accidents by 2030

Towards Zero is Subaru’s vision of working towards zero fatal road accidents in a Subaru vehicle by the year 20301. This vision is underpinned by Subaru’s four vital safety pillars of Primary, Active, Preventative and Protective safety. By combining holistic design principles, advanced safety technologies and cutting-edge innovations, the all-new Subaru BRZ aims to provide inherent safety and peace of mind so you can pursue the ultimate joy ride.

1. Subaru Corporation (the Japanese manufacturer of Subaru cars) has publicly stated its aim to reduce the number of fatal accidents in a Subaru vehicle to zero by 2030 as well as the number of fatalities among pedestrians, cyclists, and the like as a result of a collision with a Subaru vehicle. For more information on Subaru Corporation’s CSR initiatives visit

Body of evidence

An overwhelming feeling of protection is underpinned by Subaru's development of a revolutionary global platform, which drives all other models in the range. This extensive research and knowledge has been harnessed in the manufacturing and engineering which has now created the most advanced Subaru BRZ chassis ever.

Subaru BRZ also features a new full inner frame structure, plus the passenger safety cell that is designed to absorb and direct the impact of a collision around the cabin, rather than through it. Meanwhile, the horizontally-opposed Boxer engine is designed to 'submarine' under the floor during a severe frontal collision – protecting the cabin’s occupants.

In addition, the chassis structure has been engineered to include crushable zones, absorbing collision energy to effectively protect passengers. While Subaru can’t control every variable on the road, the inclusion of seven SRS1 airbags in Subaru BRZ can help reduce the possibility of serious injury in the event of a serious accident.

1. SRS: Supplemental Restraint System. Effective when used in conjunction with seat belts.


Eyesight® Driver Assist

This world-renowned preventative safety system, available on Subaru BRZ automatic variants only, operates like an ever-attentive second pair of eyes – to provide warnings and braking assist that is designed to help reduce driver burden, prevent accidents and save lives.

Subaru EyeSight® Driver Assist system incorporates a host of primary functions – Pre-Collision Brake Assist, Pre-Collision Braking System, Pre-Collision Throttle Management, Adaptive Cruise Control, Lead Vehicle Start Alert, Lane Departure Warning and Lane Sway Warning.

Using EyeSight® stereo cameras, this intelligent system can detect potentially dangerous driving situations before you do. While the host of primary functions prompt the driver to take action or assists in the event it detects an impending collision.

Available on automatic transmission only

Subaru BRZ Coupe S shown

Subaru Vision Assist

Subaru's Vision Assist gives the driver a greater awareness of the world around them. Blind Spot Monitor uses radar sensors to help make lane changes safer, by warning of vehicles detected in the blind spot. And when changing lanes, the Lane Change Assist radar sensors are designed to detect fast approaching vehicles and warn the driver of their presence. While the Rear Cross Traffic Alert warns the driver if another car is detected approaching when reversing out of a car space.

Automatic variants come with the added feature of High Beam Assist1 which monitors the road ahead and automatically switches to low beam when an oncoming vehicle is detected. Plus the additional Reverse Automatic Braking1 feature triggers a warning to alert the driver of an obstacle detected behind the vehicle and can also apply the brakes if the driver doesn’t react first.

1. Available on Subaru BRZ Coupe and Subaru BRZ Coupe S 6-speed automatic transmission models only.